When Route started we wanted to make a Marketing Automation tool that would be open to connect with different applications. We never thought about making Route the center of all marketing and sales activity of a company. We could do that. Other tools do that. But we believed (and still believe) that we need to… Continue reading
The year is moving fast and our developers are moving faster! In order to help you don’t lose any opportunity, this month we focused on big improvements to deliver you the most accurate tracking technology in the market. And we did it! News for digital agencies and consultants Everyone who needs to take care of multiple… Continue reading
I’m sure we all once found ourselves in the following situation: we are spending some time on the internet, searching for a topic of our interest, reading great articles and trying to find a solution to help us on our everyday tasks at home or at our work. Then we come across different services and… Continue reading
This month we have great news for marketers, like you, that would love to have time to contact your leads, one by one, but can’t. We know that’s not a lack of will, it’s a matter of time. Now we can help you send automated personal (I mean, REALLY PERSONAL) emails and email broadcasts to everyone…. Continue reading
Happy new year for everyone! A brand new year starting is cool, isn’t it? We always think that the next year will be better than the previous and here at Route we are sure of that and hope you too! Let’s see the last 2015 news! New powers to JavaScript API Yes, our tool is… Continue reading
November’s gone and before you know it, it’ll be the end of 2015. But we aren’t on vacation yet, our team is working hard to bring you great improvements and cool new features every day. Let’s take a look at some news! New Zapier trigger We’re working on transforming our global Zapier app (for now… Continue reading
Who follows startup news and is engaged with the startup community probably heard about Product Hunt. It’s a community where people go to discover cool startups. It’s also a way to get cool people to learn about your own business. But only if you make to their Featured list… and we made it! Being featured was something we… Continue reading
Marketing Automation is the shortcut to becoming your company’s growth engine. That’s right. Marketing automation software helps you perform repetitive tasks involved in marketing effectively and efficiently. It significantly reduces your marketing time and expenses and remarkably boosts your lead conversion rates. Take a look at the illustration below to see marketing automation in action. We… Continue reading
What makes us better marketing professionals? Sure, a degree or certification in marketing helps, but is that enough? Not quite. Although you can learn about the fundamentals of marketing at school or through a specialized course, you don’t get to learn about the nitty-gritties of marketing. This is because we live in a world where… Continue reading
We want to be the easiest yet powerful Marketing Automation software on the market. To achieve this we are building several integrations that will allow third party apps to send information to Route. The first integration that is up and running is with Segment. What’s Segment? If you don’t know what Segment is you should take… Continue reading
